Sure, economic development is important. But we made it interesting.

Greensboro Partnership Annual Report

Challenge

The Greensboro Partnership played a critical role in the area’s economic growth, but few people paid attention and even fewer understood.

Solution

We created a colorful, engaging report that told the story through images. Using text that is easily scanned and limiting the dense commentary usually found in books like this.

Result

Though we cannot document it directly, we believe the annual report single handedly saved the Piedmont Triad from total economic collapse. Or perhaps it served as a compelling tool to show stakeholders everything this area has to offer.